Aditya Birla Lifestyle Brands Limited CC-Feb26.pdf · 2026-02-03
Two questions from my side. In the quarter, we saw gross margins decline marginally. Industry trends suggest that the discounting is actually reducing and you have also done that. You can see that in the channel checks. So, what is leading to this gross margin decline?
So, if you can highlight in Lifestyle, what is the gross margin expansion we are witnessing due to lower discounting and which business is actually dragging the gross margin down from the mixed perspective?