Apollo Tyres Limited CC-Jun24.pdf · 2024-08-08
Yeah, hi, thanks for taking question. So, the first question is with regard to the price increases, even though you have been taking up aggressive price hikes, but if I look at your or the competition behavior, it looks like where you are leader you are taking literally a lower price hike than the required, whereas in case of PCR your price hikes are more than the TBR, where you are challenger, whereas the similarly competition is doing, the same exercise. So, is there a threat of market share further loss by the leader and hence the price hikes taken by the leaders within the subsegments are lower than the followers , and hence as a repercussion the realisation about the followers in terms of these price hikes will be lower than what is expected?
And follow up to the same, considering that these price hikes have come at the just start of the monsoon. How has been the on-ground realisation of these price hikes into the actual ASP for the company?