Rahul Majethia

So, we have delivered great revenue growth, but it has not translated into operating leverage. So, is this margin dilution a result of the deliberate and aggressive pricing strategy to capture market share from the unorganized players, or is it just because of the raw material and fuel cost inflation?

I just have one last question regarding our discretionary advertising and promotion spend. Especially related to the Kriti Sanon National Brand Campaign, are there any more ideas on the table, or do we have any plans to expand our discretionary A&P spend? If yes, then in what direction? Transcript of CERA Sanitaryware Ltd. Q1 FY27 Earnings Call

Thanks. That will be all.