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Questions across 1 call

Raj Shah

Ambit

KEI Industries Limited

KEI Industries Limited CC-Dec23.pdf · 2024-01-24
Sir, congratulations for the good set of numbers. So I have a long-term question. So now we are close to around $1 billion of revenues. So just wan ted to understand that going forward, say, in the next 4 to 5 years, do we want to become more of a consumer company, so our advertising expenses still are less than 1% of our sales? So do you want to take the shift from an industrial company to a consumer company? Or still want to remain focused on cables and wires and not foray into the other segments -- other consumer segments like appliances or other segments?